How to increase brand awareness

First, we need to talk about what brand awareness is. This is how well people recognise your brand, and how much they know that your brand exists. Essentially, brand awareness is all about whether your audience has you front of mind, and how easily can they recognise you. Having a strong brand awareness means that people think about your brand …

View Post

Your Newsletter 101

An email newsletter is one of the most effective ways to, not only provide your customers to purchase your offers, but to keep them interested in you and your brand.  Newsletters have always been incredibly important when it comes to any high-quality marketing strategy for any company. When you have an email newsletter, you can help your customers in many …

View Post