How to appear on instagram suggestions
- News
- October 28, 2022
Being Visible on Instagram
Instagram and its algorithm are beyond confusing. One day, your account could be visible to 1,000 people, and the next only 5 people see your posts.
Understanding how Instagram works is something that takes time and effort, but once you get it, it becomes almost an involuntary reaction.
Being visible on Instagram and letting your dream client find your account requires you to put extra work into your account and make sure it works for what you want to achieve.
The best way to start out with your Instagram account is to make sure that your profile is in the best place it could be so that when your potential dream client is looking something up on the Instagram search bar, your account is right up there as one of the first results.
There are many ways you can attract someone to your Instagram account before you have even posted for the first time!
One of them is through your Instagram bio. I call this my “bestseller bio”, and it is a great way for your Instagram account to do the work for you and attract clients.
The bio (along with the username) is the first thing people see when they access your account, so you need to make sure that your bio is in the best shape it can be!
Take a look at my own Instagram bio, and pay attention to the fact that my username, title, and bio are completely different.
I never repeat Luxury of Business, or Sales & Mindset Business Mentor. I do this because Instagram allows a certain amount of characters in the bio, and you don’t want to use them up repeating yourself.
Using keywords, as previously mentioned, is the way to go with your bio. Words you know your dream client would be searching for and could lead them to you.
Your bio is the closed door before your account, it needs to be appealing, it needs to attract, it needs to WORK!
So you need to utilise those 150 characters provided to the best of your advantage.
Being visible on Instagram can be confusing, you never know how the algorithm is going to work or if it’s going to work in your favour, that is why you need to have your account, all areas of it, to the best it can be, so you can attract your very own dream client.
